CDA Live Theatre Seminars

The Live Theatre at Trophex Live 2018 is sponsored by Creative Design Agency this year and will be hosting a series of seminars during each day of the show.

The NO Jargon Guide to achieving more Online

Sunday 14th - 10.30am
Monday 15th - 10.30am
Stuart Alldis, CDA Group
Duration: 45 Minutes

Working as the Ecommerce and Digital Director for multinational brands such as the French National Railways (SNCF) and Churchill Insurance for over 2 decades, Stuart Alldis encountered many marketing agencies with a money hungry approach.

Deciding to come up with a better and fairer method, he has developed a process which considers design and flair alongside market conditions, functionality and cost effectiveness. Based on experience and research, this approach works to maximise lead generation, conversions and return on investment.

In this seminar, Stuart aims to publicise – in a simple and easy to follow way – the importance of a well thought out strategy to really help you get the most out of online marketing.

This seminar will focus on the following subject matter:

  • Increasing Traffic to your website through digital marketing
  • Social Media
  • Paid Search
  • Organic Traffic
  • Affiliate Marketing
  • Email Marketing
  • How to optimise your website for user interaction and online sales
  • Brand Engagement

If visitors wish to understand more from this session they can book one of the dedicated Workshops at the show. Please send an email to to book your place.


Identifying New Market opportunities to Generate New Business

Sunday 14th - 12.15pm
Monday 15th - 12.15pm
John Baines, Kwik Tapes Labels Ltd
Duration: 45 Minutes

This seminar will focus on the following subject matter:

1. My personal history
2. Searching for new business
3. Finding and creating and identifying new market places.
4. Choosing the right equipment to do the right job..
5. Creating a solution that is better than what was there before.
6. Identifying wrong decisions and methods in the past.
7. So which direction do we go from here.


Engraving and lasering tips and advice

Sunday 14th - 15.30pm
Monday 15th - 14.00pm
Dean Brittain, Gravograph
Duration: 30 Minutes

Gravograph will be sharing their knowledge on how to achieve the best possible results with both mechanical and laser engravers. The presentation will cover all areas of engraving from personalisation to industrial, providing the audience with useful information as to how improve their day to day activities and also help them consider new markets and opportunities.


Rayzist Photomask will present the Process & Profits of Sandcarving

Sunday 14th - 14.00pm
Monday 15th - 15.30pm
Billy Willis, Sales Manager, Rayzist, Working with The Glass Scribe Ltd.
Duration: 30 Minutes

In this multi-media lecture, we will discuss the Process and Profits of sandcarving from photoresist film to etching various surfaces. Sandcarving offers Profit-rich products, from glass, ceramic, stone, decorative wine bottles, color fill options and multi-stage carving.

We will discover why adding Sandcarving to your business will open up new marketing opportunities separating you from your competition. Not to mention sandcarved products has some of the highest profit margins.  In this segment we will cover equipment required for the sandcarving process and how you can expand into other markets.

Presented by Billy Willis of Rayzist Photomask, California USA. Billy has become a specialist in photoresist film technology and has traveled extensively providing process improvement to etching facilities worldwide.